Guildford Case Study


The Brief

Guildford BID needed to improve the appearance of a couple of retail units that backed onto Phoenix Court. At the same time they wanted to promote the towns’s involvement with ‘Britain In Bloom.’

The Solution

One of the units was a stylish children’s clothes store. We created a traditional washing line which displayed flowery children’s dresses against a 3D country scene. The other shop was a footwear brand known for style and originality. The witty window we created featured summer festival boots used as vases in a potting shed. ’Awesome,’ was the response from the BID Manager. ‘Against a pretty tight timescale, City Dressing created windows that have really brought the life back to Phoenix Court. We couldn’t be more delighted.’